Stop mixing protein with everything

We live in a time when protein is important, and many of us are eating too much of it. 

Our appetite for protein is out of control, which is odd, considering this nutrient is supposed to be filling. There's protein in everything these days. While protein bars and shakes are still widely available, they seem a bit outdated compared to new products on the market: high-protein pancake mixes, breakfast cereals, breads, ice cream, and even water. Yes, protein-rich water. How did we get here?  The Protein Boom  We weren't always obsessed with protein. In the '80s and '90s, mainstream nutrition messaging got us scared of fat. The low-fat,  high-carb diets of the 1990s were then replaced by low-carb, high-protein diets like Atkins. Keto and Paleo soon followed, further fueling the enthusiasm for protein protein. 

If you can get enough from your regular diet, you can also add it to your smoothies. According to Grand View Research, the global protein supplements market is expected to be valued at $5.83 billion in 2022, growing at an annual rate of 8% from 2019 to 2022.   2023  to 2030. In the United States alone, the market is valued at $2.1 billion in 2021. Similar to our unquenchable craving for proper hydration, we are experiencing a protein mania fuelled by marketing and the unattainable idea of ​​“health.” When it comes to protein,  We work by the motto "more is better."

 Too much protein 

According to the latest Dietary Guidelines for Americans, people age 9 and older should consume 140-200 grams of protein per day, depending on their caloric intake. And 57% of the U.S. population meets or exceeds this recommendation. When the new Dietary Guidelines for Americans was released in 2016,  boys and men were advised to reduce their protein intake. 

However, protein-energy malnutrition or protein deficiency remains a global health problem and correlates with  socioeconomic class and age. According to a 2022 study, about 56 percent of child deaths in developing countries are due to protein protein. 

Is it okay to eat too much protein? Protein is an important part of our diet, providing us with essential amino acids, some of which can only be found in food. Protein supports muscles, hair, bones, and several important processes in the body. It also helps  you feel fuller longer, which is why it's touted as a weight loss agent. Eating it with carbohydrates can also help prevent blood sugar spikes. But consuming too much protein doesn't necessarily help you build muscle or lose unwanted weight. 

Recommended protein intake varies by body size and activity level, but there's a limit to how much your body can process. Your body can only process about 15-30 grams of protein at a time. That's about three eggs, one Greek yogurt, or about 85-110 grams of chicken breasts.READ MORE